Sexual wellness is no longer tucked away in the background. In just a few years, conversations that were once whispered have become part of everyday life, from chats over drinks to lively debates on social media. During the first UK lockdown, Ann Summers revealed that online sales of sex toys more than doubled, and demand has remained strong ever since. What used to be considered niche is now mainstream, with shoppers seeking toys that are bolder, more realistic, and ultimately more enjoyable.
So, what kinds of toys are set to dominate bedrooms in 2025? Let’s take a closer look.
Anal exploration goes mainstream
Anal play has broken through its old taboos. From slim beginner beads to extra-girthy dildos, more people are exploring toys that push boundaries in a safe, exciting way. The golden rules still apply — start small, add plenty of lube, and stick to body-safe materials — but the growing popularity of large anal beads and girthy dildos shows how confidence in this area of play continues to rise.
Realism matters more than ever
Men’s toys have taken a big leap forward in design. Today, there’s a noticeable demand for lifelike textures and realistic touches that make the experience feel more immersive. Anal fleshlights, in particular, have become a talking point — blending fantasy with practicality to create something that feels less like a gimmick and more like the real thing.
A gentle introduction to bondage
While the hype around “Fifty Shades” has faded, the appetite for softer styles of bondage has only grown. Couples are moving away from intimidating gear and choosing options that are approachable yet thrilling. Satin ties, padded cuffs, and soft bondage restraints let people dip their toes into restraint play while keeping things safe, sensual, and playful.
Safety, quality and curiosity
One thing that never goes out of style: safety. The best experiences come from products made with high-quality, body-safe materials that are easy to clean and built to last. Add in open communication between partners, and you have the foundations for exploration that feels exciting rather than daunting.
Final thoughts
With sexual wellness now firmly part of mainstream culture, 2025 looks set to be another year of growth and experimentation. Whether you’re curious about anal toys, drawn to realistic textures, or tempted by a gentle taste of bondage, the range of possibilities has never been wider.
For those ready to start or expand their collection, it pays to shop with a trusted UK retailer. Spanksy offers a carefully chosen selection of sex toys that combine discretion, quality, and variety.
